About


The MDSR Lab is a group of researchers committed to solving hard problems in the broad area of digital media and marketing. The group develops cutting-edge machine learning approaches for important use cases including content understanding and generation, behavior modeling, and human-computer interaction.

Impact

Adobe Journey Optimizer Template Accelerator: Convert an Image to an Email Template

Adobe Journey Optimizer Template Accelerator: Convert an Image to an Email Template

Aditya BasuSiddharth YedlapatiYaman Kumar SinglaBalaji Krishnamurthy, November 13, 2025.
Creating and updating email templates is a foundational component in your Marketing content supply chain, but these tasks often require significant …
Experience Modernization Agent: Transform your website to Adobe Experience Manager Edge Delivery Services with AI-powered automation

Experience Modernization Agent: Transform your website to Adobe Experience Manager Edge Delivery Services with AI-powered automation

Siddharth YedlapatiYaman Kumar SinglaBalaji Krishnamurthy, October 29, 2025.
The Experience Modernization Agent is an AI-driven assistant that automates onboarding to AEM Edge Delivery Services. It aims to migrate existing …
Sales Qualifier App and Account Qualification Agent

Sales Qualifier App and Account Qualification Agent

Vinay AggarwalSiddharth YedlapatiAshutosh SrivastavaYaman Kumar SinglaBalaji Krishnamurthy, October 29, 2025.
 Business Development Representatives (BDRs) are the frontline engine of enterprise sales, bridging marketing-generated leads with sales …
#ProjectGetSavvy | Adobe Summit Sneaks 2025

#ProjectGetSavvy | Adobe Summit Sneaks 2025

Aanisha BhattacharyyaYaman Kumar Singla, March 21, 2025.
The MDSR team partnered with Adobe Experience Manager Sites team to deliver Project Get Savvy, an innovative AI solution that revolutionizes marketing …
#ProjectSiteLeap | Adobe Summit Sneaks 2025

#ProjectSiteLeap | Adobe Summit Sneaks 2025

Siddharth YedlapatiYaman Kumar Singla, March 21, 2025.
The MDSR team partnered with the Adobe Experience Manager Sites team to deliver Project SiteLeap, an innovative AI solution that revolutionizes …