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Adobe Media and Data Science Research (MDSR) Laboratory
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Long-Term Ad Memorability: Understanding & Generating Memorable Ads
Despite the importance of long-term memory in marketing and brand building, until now, there has been no large-scale study on the …
Harini SI, Somesh Singh, Yaman Kumar Singla, Aanisha Bhattacharyya, Veeky Baths, Changyou Chen, Rajiv Ratn Shah, Balaji Krishnamurthy
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Long-Term Ad Memorability: Understanding & Generating Memorable Ads
A Video Is Worth 4096 Tokens: Verbalize Videos To Understand Them In Zero Shot
Multimedia content, such as advertisements and story videos, exhibit a rich blend of creativity and multiple modalities. They …
Aanisha Bhattacharyya, Yaman Kumar Singla, Balaji Krishnamurthy, Changyou Chen, Rajiv Ratn Shah
PDF Cite Code Dataset Project Video
A Video Is Worth 4096 Tokens: Verbalize Videos To Understand Them In Zero Shot

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